In the same way that I was inspired by a vision for the future of business pitched at the Social Business Summit 2012, Lee Bryant delivered a thought provoking and insightful presentation at Meaning Conference last month. The key ideas which resonated with me were: To be a successful company you need to have a […]
Tag archives: leadership
Can conflict in social business be a good thing?
When I work from home and take a break to eat lunch I normally get my iPad out, open the TED app and watch a video to see if I can find any additional inspiration for the afternoon. Yesterday I searched for leadership and came across Margaret Heffernan’s talk called “Dare to disagree.” The official […]
How does religious leadership compare to business leadership?
I have spent a fair amount of time over the last few months “preaching” about the benefits of social media. Some people get it and some people don’t. It got me thinking about the remarkable similarities between a religious leader and a great business leader. One of the dictionary.com definitions of religion is: http://dictionary.reference.com/browse/religion “body […]
How can I motivate people to buy ? Part two
This article follows on from part one on how to motivate people to buy. In fact this applies to most situations where you have to convince somebody to do something. There are two categories into which every tactic will fall; to manipulate or to inspire. The vast majority will fall into the manipulate category, with only the greatest being able to inspire. I will […]
How do I motivate people to buy?
As a sales professional your role is to drive sales to meet your business goals. Different people have different ideas about how to motivate people but most of the greatest people share one similar method which I will share with you today. For you to inspire other people to do what you want them to […]