Are you looking to improve or modernise the way you sell? Do you want to learn how you can use the social web to help you sell more? In this post I will discuss both the traditional and the new ways salespeople can work. After reading this post you will have an insight into what […]
Author archives: Chris Heffer
Why you don’t need to buy any social software
(Until you read this post) If my last post on why I wish social was NOT in my job title didn’t stir up enough controversy – then this one might! “Invest in social culture before social technology” In this post I will explain the harsh question you need to ask yourself before you decide to spend […]
I wish social was NOT in my job title
I have a dream…… I dream of a day when social is not in my job title I dream of the day when social is not called social I dream of a day when social becomes what it deserves to be Let me explain…. As I explained in my previous post “What is social media?” […]
Why use social media?
Are you considering using social media at work or in your professional life? Well, then you may need to get in touch with the Stellar SEO Are you trying to figure out what social media can help you achieve or see if it’s worth your while? Read on to help you understand the value social media […]
Why you don’t need a Social Media Strategy from #smwldn
I have had a busy week this week, having spoken at four separate events. Yesterday I had the privilege of being asked to deliver a presentation at Facebook’s London office as part of Social Media Week 2012. I had a room full of people for an hour to share my views about social business. It was a great experience to […]
How to get people to share your content on social networks?
If you want to learn how to increase the amount people share your content or the number of people you are connected with on any social network then this post is for you. I will explain some simple concepts to help you achieve your business goals using social media. The email or call every company’s […]
Can conflict in social business be a good thing?
When I work from home and take a break to eat lunch I normally get my iPad out, open the TED app and watch a video to see if I can find any additional inspiration for the afternoon. Yesterday I searched for leadership and came across Margaret Heffernan’s talk called “Dare to disagree.” The official […]
How to write your first blog
I have spent the past week sunning myself around a pool, high in the Italian hills of Giaole in Chainti, Tuscany. For the last 30 years I have been convinced that I cannot hold my breath under water with out holding my nose. During the first day around the pool I was embarrassingly trying to […]
Top 5 #socialmedia blog posts
I have been blogging for 8 months now and I thought I would do a quick recap of the most viewed posts on my site. It has been a great journey so far and I have loved every minute of it. I would recommend it to anyone. Thanks to Marcus Sheridan for your inspiration and […]
How to use twitter at a conference
This article follows on my from my post about how an event organiser can use social media to enhance their event. I thought that I would give the other side of the story and help people who attend conferences, to get the most out of them using twitter. Twitter is a great tool to use […]