How many emails do you get each day? 25? 50? 100? How many of them do you actually need to read or actually act upon? Do you get asked a lot of questions by the people you manage or work with? Well I may have the answer. Read on……. A social evangelist in IBM has […]
Author archives: Chris Heffer
Why should you write a blog and what can you achieve in 63 days?
SAP is launching a new business innovation marketing campaign supported by a thought leading content marketing program. The campaign is based around the idea that a customer’s journey starts with a search. They type into Google “what is cloud computing?” or “what is big data?” SAP plans to provide the content to be the answer to that customer’s […]
How do I motivate people to buy?
As a sales professional your role is to drive sales to meet your business goals. Different people have different ideas about how to motivate people but most of the greatest people share one similar method which I will share with you today. For you to inspire other people to do what you want them to […]
Why should HR use social media?
I was asked to deliver a presentation to the EMEA HR team on why you should use external social media. As I work in sales and all the presentations I have done have been to people in sales based roles, I needed to review my strategy. I don’t want to just tell people what Twitter and LinkedIn are, they […]
New iPad vs iPad 2 review
This could be the iPad 3 review or perhaps it should be the iPad 2.1, you will find out why below. Let me start by saying I love Apple. I love everything they stand for and everything they do. They are one cool company. I look to them to be inspired in the world of […]
How to find ideas to write in your blog
In this blog I will share some ideas that will give you 101 different ideas about how to find things to blog about as a bonus if you do it right it will get your more people to your blog and hopefully more sales! I was reading an ebook about inbound marketing ;from a guy with […]
How to enter a sales meeting as the underdog
I had with a colleague of mine who is a veteran in the CRM software industry. He was explaining to me what is the best you can expect to get out of a first meeting as the underdog in a sales appointment. He uses the example: You are meeting a new associate called John. If […]
How to follow the latest news at Mobile World Congress
Following on from my previous blog about Flipboard I thought i would add a quick overview of how to follow the latest news around Mobile World Congress 2012 or any other specific event. Assuming you have already got the Flipboard app installed click on the magnifying glass on the top right off your iPad app dashboard inside your cover […]
6 tips to kick start your business social network
In this blog I will give you an idea of how to get started into the world of social networking for business. Whether you are a newbie to social networking in general, a personal user of social networking or you are already engaged in networking to some degree already I will cover some tips to […]
How to make a custom made social newspaper everyday
With all the information out there on the big world-wide web thing, wouldn’t it be nice if there was a way of bringing it all together in one place? Think of how many people read a newspaper or a magazine everyday? Anyone who doesn’t read a newspaper probably thinks it is not relevant to their […]